Blog > When to Raise and Lower Your Short-Term Rental Listing Price in Florida

When to Raise and Lower Your Short-Term Rental Listing Price in Florida

by Zelloo Brokerage Inc.

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When to Raise and Lower Your Short-Term Rental Listing Price in Florida 

Navigating the dynamic world of short-term rentals in Florida can be challenging, but with the right strategy, it becomes a lucrative opportunity. At Zelloo, we specialize in managing your rental property to ensure you get the best return on your investment. Here's our guide on when to raise and lower your prices.

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raining in Florida

Understanding Seasonal Demand

Florida's tourism peaks during the winter and summer months. During these times, demand for furnished apartments on short-term leases and month-to-month rentals skyrockets. This is the perfect time to raise your prices. Conversely, during off-peak seasons, consider lowering your rates to maintain steady occupancy.
apartment complex in Florida

Economic Fluctuations

Economic trends play a crucial role in the short-term rental market. In a booming economy, people are more willing to pay premium prices for short-term apartment rentals. However, during economic downturns, it’s wise to adjust prices downwards to attract budget-conscious travelers.
Miami Beach at nighttime

Location-Based Pricing

The location of your property significantly influences its pricing. Properties in prime areas like Miami Beach or downtown Miami should have higher rates compared to more suburban areas. Keep an eye on the pricing trends of short-term rental listing sites in these areas.
furnished apartment

Lease Type Considerations

Furnished apartments with short-term leases often command higher prices due to their convenience. Month-to-month rentals can also be priced higher due to their flexibility. Adjust your pricing based on the type of lease you offer and the added amenities.
 
At Zelloo, we understand the intricacies of the Florida rental market. Our expertise in managing short-term rentals ensures that your property is priced perfectly, no matter the season or economic climate. Whether you offer month-to-month rentals or short-term apartment rentals, our team is here to help you maximize your earnings.
For personalized advice and management of your rental property, contact Zelloo today — your partner in successful short-term rental management in Florida.

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Tony Giglio

Principal Broker | License ID: 3588319

Principal Broker License ID: 3588319

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